Truck livery concept · Variant D

Variant D: Client Direction

The client's own layout, executed cleanly. All seven elements from their mock: logo and tagline at the cab end, their three USPs with icons, a full-length navy contact band with the full showroom address, the Manly Deluxe ocean hero filling the tail with a feathered edge, the big red price tag, and a scan-to-website QR card. Copy is the client's, verbatim.

Isuzu FSR 120-240 · Big Rigs curtainsider · curtains 7,400 x 2,700 mm each side · rear 2,360 x 2,680 mm · drawn 1:10, shown at 1.6x

Artboard 1 Driver side curtain 7,400 x 2,700 mm · reads cab first, left to right

Reads in four clusters, cab to tail: logo and tagline, the three USPs, then the image window with price and QR, with the contact band running full length directly above the buckle zone. Imagery may bleed into the bottom 350 mm; text and the QR card never do.

AQUA PULSE
SPAS
Relax. Recover. Live Better.

Premium Quality

Built To Last

Energy Efficient

Designed To Save

Aussie Owned

Support Local

SPAS FROM
$4999
QR to aquapulsespas.com.au
Scan to visit
our website
Showroom: 32 Warehouse Circuit,
Yatala QLD 4207
(07) 3208 4625 aquapulsespas.com.au
PLEAT ZONE: min cap height 120 mm, no fine detail
BUCKLE ZONE 350 mm: buckles at 500 mm centres, background and imagery only, no text or QR
CAB END: reading flow starts here

Artboard 2 Passenger side curtain 7,400 x 2,700 mm · mirrored composition, cab at right

A re-set mirror of the driver side, not a flipped copy. The logo again sits at the cab end, the image window sits at the tail, and all type reads normally left to right.

AQUA PULSE
SPAS
Relax. Recover. Live Better.

Premium Quality

Built To Last

Energy Efficient

Designed To Save

Aussie Owned

Support Local

SPAS FROM
$4999
QR to aquapulsespas.com.au
Scan to visit
our website
Showroom: 32 Warehouse Circuit,
Yatala QLD 4207
(07) 3208 4625 aquapulsespas.com.au
PLEAT ZONE: min cap height 120 mm, no fine detail
BUCKLE ZONE 350 mm: buckles at 500 mm centres, background and imagery only, no text or QR
CAB END: reading flow starts here

Artboard 3 Rear doors and tailgate 2,360 x 2,680 mm · audience 2 to 5 m, stopped in traffic

The full stack for the captive audience: spa image, wordmark, tagline, price, QR to the website, phone big, website and showroom address. Critical content sits inside the middle 2,000 mm, clear of the column lift hardware at both edges. QR 500 mm with quiet zone, tracked with utm_source=truck.

Relax. Recover. Live Better.
SPAS FROM
$4999
QR to aquapulsespas.com.au
Scan to visit our website
(07) 3208 4625
aquapulsespas.com.au
Showroom: 32 Warehouse Circuit, Yatala QLD 4207
CRITICAL CONTENT: middle 2,000 mm, lift hardware at edges

Artboard 4 Nose cone strip 2,200 x 400 mm · above cab

Brand plus tagline on navy. No contact, no price.

AQUA PULSE SPAS
Relax. Recover. Live Better.

Check How it will really look driver side, simulated 40 to 60 m viewing distance

At this distance the truck has 3 to 8 seconds to land. The wordmark, the price and the water still read; the USP sub-lines and the QR are close-range detail and that is their job. Anything you have to squint at here would be wasted print.

Production notes

Client copy, verbatim

The tagline and the three USP pairs ("Premium Quality / Built To Last", "Energy Efficient / Designed To Save", "Aussie Owned / Support Local") are the client's own wording from their mock and are rendered verbatim. Do not re-write them without client sign-off.

Material and print

Digitally printed UV-stabilised PVC curtain skins for the Big Rigs curtainsider, welded seams, rated for Queensland sun. Rear doors and nose cone in cast vinyl on the rigid panels.

Vector logo required

The lockup on this page is concept grade: the real swirl from a 584 x 90 raster plus a typeset stand-in wordmark. Production needs the client's master vector logo (AI, EPS or PDF) before any file is released to the printer.

Photography

The tail window uses the Manly Deluxe ocean hero at concept resolution. The hero is AI-generated from real product reference shots (Higgsfield job 46338885) and per the imagery manifest must be flagged and swapped at the client production gate. Final print art should swap to a frame from the professional shoot currently in edit; the feathered white blend is a single soft mask over a one-image slot, so the swap is a drop-in.

Fonts outlined

Bricolage Grotesque and Assistant must be converted to outlines in all print files. No live text goes to the printer.

Colour matching

Supply PMS and CMYK targets for navy #000e2e, blue #1B75BC, aqua #29b6f6 and price red #E11D2A. Deep navy drifts on PVC: require a press proof on the actual curtain stock before the full run.

Bleed and buckle keep-away

50 mm bleed on all edges. No text, logos or the QR card within 350 mm of the curtain bottom edge: load restraint buckles run at 500 mm centres through that zone. The image window and background may bleed to the edge, as drawn.

QR on curtains: client direction

Per the client's layout the QR appears on both side curtains as well as the rear, printed at 550 x 550 mm on a solid white card with quiet zone, sitting fully above the buckle zone. Curtain pleating can distort codes: run a scan test on the installed curtain at 3 to 5 m before accepting, and treat the rear-door QR as the primary scannable code. Payload: aquapulsespas.com.au home with utm_source=truck, utm_medium=vehicle, utm_campaign=fsr_curtain.

Curtain legibility minimums

Phone digits 250 mm cap or larger, supporting text 120 mm or larger. This layout at true scale: price digits about 360 mm tall type (260 mm cap), phone about 350 mm (250 mm cap), USP titles and tagline about 125 mm, band address about 122 mm. The USP sub-lines and the in-card scan line are close-range detail by design.

Mirrored sides

The passenger side is a re-set mirrored composition so the logo starts at the cab end on both sides and the image window sits at the tail on both sides. It is never a flipped print of the driver side artwork.

Tagline wording: assumption to confirm

The brief text read "Recover. Recover. Live Better." but the client's mock reads "RELAX. RECOVER. LIVE BETTER." This concept renders "Relax. Recover. Live Better." on the assumption the brief contained a typo. Confirm the exact tagline with the client before any file goes to print.

The pricing decision

$4999 is correct today (verified live) and is set in the client's style with no comma. A printed price is a reprint liability if pricing changes. Decision for Aaron and the client: keep the price on the truck for maximum impact, or replace the price device with a claim-free line in the style of "Australia's best value premium spas". The tag is built as a single swappable device on every panel so either choice is a one-element change.